Getting started Tips for web professionals

Six domain extensions to consider for your business

by Alisha Shibli

A strong web presence is fundamental to a website’s success. Your customers are doing most of their research online and your domain name will be the first touchpoint you have with your customers. Building a successful business today goes beyond just creating a stellar website—it is about standing out in every possible aspect.

They are employing fresh technologies, newer terms are being put into use, niche markets are being explored and domain extensions are following suit.

Over the years, new and contextual domain suffixes have come into existence that are redefining the way businesses are using domain names. The beauty of these new domain extensions lies in how perfectly they help you define your industry or niche.

To give you a peek into this new and amazing world of branding opportunities, this article highlights six top-notch domains that you can use today for your business or personal project.

1 .tech

Those in the technology sector are known for being innovative and creative. With tech startups coming up by the minute, creating a distinctive identity is key. Paying attention to the smaller details, those that most ignore, is one of the best ways to stand out. One such detail is your website’s domain name.

The .tech domain aligns with any business, individual, or project that is a part of the technology industry. So whether you’re a tech startup, tech blogger, host of a tech-related podcast, .tech is perfect for highlighting your work online.

Brands that are thriving with a .tech domain name include,,,, etc.

Find a .tech domain name:

2 .store

If you’re selling something online, you need to get your branding and positioning right. With eCommerce booming, standing out from your competition is vital. This goes hand in hand with selling a high-quality product and providing exceptional service.

But before you do any of that, you need to get your customer’s attention and your domain name can help you win the spotlight. ‘Store’ as a word is recognized and understood globally as a place that is associated with buying something.

A .store domain name helps you differentiate your website. In fact, one of the world’s top airlines, Emirates, got a domain name to differentiate its merchandise web address from its business one (

Some other businesses booming with .store include,,, etc.

Find a .store domain name:

3 .online

If you want a domain name that helps you stand out but doesn’t restrict you to a specific industry then .online is a perfect choice. You can give your offline business an online presence with this domain name. Or you can just tell people that you are online.

Its versatile nature allows you to use it for any industry, business, or blog. Organizations that are building great .online brands include,, and amongst others.

Find a .online domain name:

4. .space

Much like outer space, when it comes to using .space the possibilities are endless. Whether you’re in a creative profession, real estate, own a co-working space or work with the sun, stars, and the planets, a .space domain name will give your brand a perfect positioning and value to your overall branding and business.

Businesses that are flourishing in .space include,,,, and many more.

Find a .space domain name:

5. .fun

Highlight your fun personality and add life and character to an otherwise boring web address by registering a .fun domain name. It communicates a happy and positive vibe that helps build a better connection with your users. If you’re into comedy or entertainment, then .fun might be perfect for you.

Businesses thriving on .fun include,,, and more.

Find a .fun domain name:

6. .site

If you’re looking for something a little more versatile, then .site can be a great choice as it can be molded as per your needs. As one of the most popular domain extensions among businesses—with over a million domains already registered—.site helps you to build a distinct identity for your business or next big idea.

Businesses that are doing great with .site include,,, and more.

Find a .site domain name:


The domains highlighted above are just the tip of the iceberg. Today, there are over 1,200 new top-level domains (TLDs) to choose from. With new websites and businesses getting creative with these domains to build their online presence, it’s time to strike while the iron’s hot.

Alisha is a Content Marketing Specialist at Radix, the registry behind some of the most successful new domain extensions, including .store and .tech. You can connect with her on LinkedIn and Twitter.